New PDF release: Airline Operations and Management: A Management Textbook

By Gerald N. Cook, Bruce Billig

ISBN-10: 1138237523

ISBN-13: 9781138237520

 Airline Operations and administration: A administration Textbook is a survey of the airline undefined, as a rule from a managerial viewpoint. It integrates and applies the basics of a number of administration disciplines, relatively economics, operations, advertising and finance, in constructing the evaluate of the undefined. the point of interest is on tactical, instead of strategic, administration that's really expert or specific to the airline undefined.

The basic audiences for this textbook are both senior and graduate scholars of airline administration, however it must also be important to access and junior point airline managers and professionals seeking to extend their wisdom of the past their very own sensible quarter.

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Sample text

With low brand loyalty and little product differentiation, leisure passengers often choose among airlines based on price. Business passengers display somewhat more loyalty. Although freed from economic regulation, the airline industry in the United States remains highly regulated by the Department of Transportation and the Federal Aviation Administration. Other countries have a similar regulatory structure. Gradually, the world’s safety regulations and requirements are being harmonized. The United States and the European Union have agreed on many common standards.

2007). The age of turbulence: Adventures in a new world. New York, NY: The Penguin Press. Hanlon, P. (2007). ) Oxford, UK: Elsevier. Kahn, A. (1988). Surprises of airline deregulation. American Economic Review, 78(2), 316–322. Levine, M. E. (1987). Airline competition in deregulated markets: Theory, firm strategy, and public policy. Yale Journal on Regulation, 4, 393–503. Meyer, J. , & Oster, C. V. (1981). Airline deregulation: The early experience. Boston, MA: Auburn House Publishing Company.

Interestingly, by 2004, the CAAC essentially acknowledged defeat and gave up on efforts to control fares even as it remained nominally in control. Carriers were still owned by state or regional governments, but limited foreign investment 30 Historical Perspective and ownership were permitted after 1994; public shares began trading on major stock exchanges, beginning with China Eastern Airlines in 1997. Privately owned airlines were permitted following China’s entry to the World Trade Organization in 2001.

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Airline Operations and Management: A Management Textbook by Gerald N. Cook, Bruce Billig


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